Customer profile interface with contact details and engagement metrics.
  • Learn the behavioral patterns of your prototypical user: how they land on your site, at what point they exit, which link they click, how they transition from the moment they sign up to the point of checkout, etc.

  • Validate your blueprint

Screenshot of a user activity log with email interactions and website visits.
User profile dashboard with score and customer value information.
  • Apply custom labels to your leads to better categorize them into sub-groups: free prospects, paid customers, VIPs, cold leads, etc. Send an email only to your VIPs? Not a problem. Subscribe your cold leads to a warm up email sequence? Great idea! It's that granularity what empowers you to perfectly match your marketing message to each specific demographic group.

  • Lead scoring

Kartra interface with options to add a new lead or import a batch of leads.